$307k in revenue gererated with 700% ROAS in less than 6 months
A luxury home fragrance brand based out of NYC, USA specializing in scented candles inspired by the richness of Harlem. Founded in 2014. The account had a monthly budget of $10,000
Date
Jun 3, 2024
Category
Google Ads
Reading time
2 min
A luxury home fragrance brand based out of NYC, USA specializing in scented candles inspired by the richness of Harlem. Founded in 2014. The account had a monthly budget of $10,000
Client wanted to diversify the sales channel by adding Google ads into the mix and scaling it. In the past they had poor efficiency with inconsistent sales per month
Google Search Ads
Google Shopping Ads
GA4 Setup
Product Feed Optimization
Client Generated $307k in revenue with ~700% ROAS in just 5 months.his was a result of custom audience expansion, new channel activation, and high ad rank & quality score
